Gap changed their famous blue boxed logo recently to a helvetica font and a blue square box. I am a little bit sure why the '?' is there but I can only assume it's there as a choice...As in 'Will you buy gap...?' anyways. I don't mind the new logo font, infact I love it but I do not like the blue box in the top right corner.
However, since social media sites such as Facebook and Twitter have dissed the new logo Gap have decided to resort back to the famous blue box white writing.
What do you think? Do you think Gap are wise to resort back to their old logo? Or do you think they should of kept the new one?
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