Bjorn Borge is the Swedish former world number 1 that brought rock and roll to tennis, known for his eccentric style, entourage of of fans, winning 5 consecutive wimbledon titles (a record shared with Federer) and his failed comeback in the 90's. He now uses his name for to head his clothing brand and has branched out to bring us the Heritage Collection which laid birth to a collection of Tennis shoes that play on his eccentric jet set lifestyle as a world number 1. Are they quite enough to knock the likes of K-swiss and Fred Perry of their podiums? It's possible as we feel it sits comfortable in the middle of the two brands with a blend of simplicity and glam. They are available as of January 2012 from all Bjorn Borg stockists and online through their webstore.